Grand Valley State University has a COVID-19 Vaccine requirement that requires all faculty, staff and students to be vaccinated. New hires will be expected to adhere to the policy unless they are eligible for allowable exemptions or postponement. Up-to-date information can be found on our Lakers Together website.

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If you are unable or limited in your ability to access our career website as a result of a physical or mental impairment, please contact Human Resources at (616) 331-2215 or to request a reasonable accommodation. You may also access this resource to request accommodations prior to or during the interview process. Your privacy is important to us, therefore, we will only share information regarding accommodations on a need to know basis.

Mental Health Communications and Outreach Specialist - University Counseling Center (Student Services)

Apply now Job no: 493828
Position type: EAP - Executive, Administrative, Professional
Location: Allendale
Categories: Student Services

Summary:  The University Counseling Center (UCC) and Alcohol and Other Drugs Services (AOD) are seeking a Mental Health Outreach Specialist to assist in student mental health prevention efforts and to support larger institutional wellness goals.  The Mental Health Outreach Specialist will be responsible for developing and delivering programs and materials that support Center services while optimizing the mental health of the campus community.  This position reports to the Assistant Director for Prevention and Community Education and works closely with the University Counseling Center clinical team, as well as Student Affairs Division partners.

 Required Qualifications and Education:  

  • Bachelor’s degree in Public Health, Public Administration, Advertising, Public Relations, Communications, Social Work, or related field
  • Demonstrated success in planning community-wide wellness events and/or campaigns
  • Demonstrated proficiency in public branding
  • Demonstrated proficiency in multi-media communication design (website design, social media, promotional videos, etc.)   
  • Intermediate expertise in Adobe Creative Suite, specifically Illustrator and InDesign
  • Experience with content management systems (CMS)
  • Highly organized; able to manage multiple projects
  • Commitment to diversity and intercultural competence
  • Committed to working collaboratively with partners toward institutional goals

Preferred Qualifications and Education: 

  • Master’s degree in Public Health, Public Administration, Communications, Social Work, or related field by start date
  • Three years of experience developing psychoeducational outreach materials and/or programs related to mental health prevention, promotion, awareness, etc.
  • Experience working in a mental health setting in an outreach/prevention capacity
  • Experience coordinating and supervising a team (e.g., interns and student employees)
  • Working knowledge of applicable laws, including HIPAA, FERPA, ADA, confidentiality, etc.
  • Experience designing outreach initiatives that are inclusive for diverse and underrepresented college-age populations
  • Experience working in a higher education setting

 Responsibilities – Essential Functions:

  • Plans visible and public events for university-wide mental health awareness and support.
  • Employs mental health and wellness prevention theories and best practices in the development and implementation of data-driven mental health campaigns, and in prevention programs designed to support campus mental health.
  • Collaborates with campus partners, including student groups, divisional offices, and academic units to expand outreach services, offer guidance and instruction to others to better help students, and ensure that mental health awareness and prevention programs remain aligned with institutional goals
  • Measures and analyzes outcome data to ensure programmatic efficacy and to inform future mental health outreach initiatives.
  • Designs and delivers multi-platform informational, promotional, and psychoeducational materials that support Center objectives related to access and treatment
  • Seeks to give students, faculty, staff, and others more information to increase preventive agency for self-care and student assistance
  • Maintains the online community provider database, the websites for AOD and UCC (including student self-help materials), and social media accounts
  • Designs and maintains web-based systems (online outreach request, community provider information submission, etc.)
  • Provides clinician support at campus mental health events (e.g., site set-up, organizing volunteers, preparing promotional items)
  • Participate in Student Services activities pertinent to student well-being, including serving on University committees
  • Other duties as assigned by the Director of the University Counseling Center

 Salary:  Commensurate with experience. There is an excellent fringe benefits package, including University 12% retirement contribution (no matching required), vacation, university holidays, and professional development time and funds.

Department/Division:  The University Counseling Center, Division of Student Affairs. The Center is accredited by IACS and has an APA-accredited doctoral internship in psychology. The Center is well integrated within the university and has strong supportive partnerships across the campus, with access to excellent student affairs leadership. Center staff are innovative, multidisciplinary, collegial, and invested in training and working collaboratively to ensure quality delivery of services to a diverse student body. The center strives for work-life balance, inclusive supportive relationships, and ample professional development opportunities for staff.

 Inclusion Statement:  Multicultural competency is core to the work we do each day. We strive to provide safe and affirming spaces for students to discuss concerns they face through the lens of their identities. We acknowledge the impact of power, privilege, oppression, stereotypes, and discrimination on the basis of age, color, disability, familial status, height, marital status, national origin, political affiliation, race, religion, sex/gender (including gender identity and expression), sexual orientation, veteran or active duty military status, weight, and other identities. We work to create spaces for students to feel heard, accepted, and affirmed. We recognize that being culturally humble is a lifelong journey. We are committed to this journey and continue with ongoing professional and personal development in this area.

Campus:  Established in 1960, Grand Valley State University is a relatively new university with an enrollment of over 25,000. Committed to excellence, Grand Valley offers students personalized attention through relatively small classes and excellent student services. GVSU's main campus is located in Allendale which is about 12 miles west of Grand Rapids and 12 miles east of Lake Michigan with its beautiful beaches. The 1,237-acre campus includes both rolling hills to the west and deeply wooded ravines to the east. The city of Grand Rapids combines a diverse economy, strong public/parochial schools, outstanding cultural and recreational opportunities, and excellent health care to create a high quality of life for area residents.

How to Apply: Apply online at and select "Apply now". Please include a cover letter, resume, and a portfolio with at least three graphic design/writing samples. Portfolios should be submitted in a .pdf or website link format. The online application will allow you to attach these documents electronically. On the application, you will be required to provide names, phone numbers, and e-mail addresses for three professional references. If you have questions or need assistance, call Human Resources at 616-331-2215.

Application Deadline Date: October 31, 2021. The preferred start date is January 6, 2022.

Grand Valley State University has a COVID-19 Vaccine requirement that requires all faculty, staff and students to be vaccinated. New hires will be expected to adhere to the policy unless they are eligible for allowable exemptions or postponement. Up-to-date information can be found on our Lakers Together website.

Grand Valley State University does not discriminate against students, faculty or staff in any of its employment practices or in its educational programs or activities. Grand Valley State University is guided by values for inclusiveness and community which are integral to our mission to educate students to shape their lives, their professions, and their societies, and to enrich the community through excellent teaching, active scholarship, and public service. The University is an affirmative action, equal opportunity institution. It encourages diversity and provides equal opportunity in education, employment, all of its programs, and the use of its facilities. Members of the University community, including candidates for employment or admissions, and visitors or guests, have the right to be free from acts of harassment and discrimination, which are prohibited if they discriminate or harass on the basis of age, color, disability, familial status, height, marital status, national origin, political affiliation, race, religion, veteran or active duty military status or weight. In addition, Grand Valley is required by Title IX of the Education Amendments of 1972 to ensure that none of its education programs and activities discriminate on the basis of sex/gender. Sex includes sex stereotypes, gender identity, gender expression, sexual orientation, and pregnancy or parenting status. The Office for Title IX and Institutional Equity serves as a resource for the GVSU community and assists individuals who may have been impacted by discrimination or harassment in connecting with resources, imposes measures that protect or support access to programs and activities, and oversees the university’s grievance process for allegations of discrimination and harassment. Inquiries regarding the application of Title IX may be referred to the Title IX Coordinator, 4015 Zumberge Hall,, (616) 331-9530.

The University will provide reasonable accommodations to qualified individuals with disabilities. See TDD Callers: Call Michigan Relay Center at 711 (in State) or 1-800-833-7833 (out of State)

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Must have the physical stamina to work long hours and/or more than 5 days per week. The requirements listed are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The information contained in this job description is for compliance with the Americans with Disabilities Act as amended by the ADA Amendment Act (2008), Section 504 of the Rehabilitation Act of 1973, and other applicable federal and state laws that prohibit discrimination on the basis of disability. GVSU will provide reasonable accommodations to qualified individuals with disabilities upon request.

Advertised: Eastern Daylight Time
Applications close: Eastern Daylight Time

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